Privacy Policy

1) Information on the collection of personal data and contact details of the data controller

1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about how we handle your personal data when you use our website. Personal data is any data that can be used to personally identify you.

1.2 The data controller for this website within the meaning of the General Data Protection Regulation (GDPR) is Imanelle UG (limited liability), Hauptstr. 103, 58332 Schwelm, Germany, Tel.: +49 176 84455787, Email: info@imanelle.com. The data controller is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data.

1.3 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the data controller). You can recognize an encrypted connection by the "https://" prefix and the padlock symbol in your browser's address bar.

2) Data collection when visiting our website

When you simply use our website for informational purposes, i.e., if you do not register or otherwise provide us with information, we only collect data that your browser transmits to our server (so-called "server log files"). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

Our visited website
Date and time of access
Amount of data sent in bytes
Source/referrer from which you accessed this page
Browser used
Operating system used
IP address used (possibly in anonymized form)

The processing is carried out in accordance with Article 6(1)(f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be disclosed or used for any other purpose. However, we reserve the right to subsequently review the server log files should there be concrete indications of unlawful use.

3) Hosting

Hosting by Shopify
We use the shop system of the service provider Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify"), for the purpose of hosting and displaying our online shop, based on data processing on our behalf. All data collected on our website is processed on Shopify's servers. As part of the aforementioned services provided by Shopify, data may also be transferred to Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada, Shopify Data Processing (USA) Inc., Shopify Payments (USA) Inc., or Shopify (USA) Inc. for further processing on our behalf. In the event of data transfer to Shopify Inc. in Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission. Further information on Shopify's data protection practices can be found on the following website: https://www.shopify.de/legal/datenschutz
Further processing on servers other than those mentioned above by Shopify will only take place within the scope outlined below.

4) Cookies

To make your visit to our website more attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the end of your browser session, i.e., after you close your browser (session cookies). Other cookies remain on your device and allow us to recognize your browser on your next visit (persistent cookies). When cookies are set, they collect and process certain user information, such as browser and location data, as well as IP addresses, to varying degrees. Persistent cookies are automatically deleted after a specified period, which can vary depending on the cookie. You can find the storage duration of each cookie in your web browser's cookie settings.

Some cookies are used to simplify the ordering process by saving settings (e.g., remembering the contents of a virtual shopping cart for a later visit to the website). If any of the cookies we use also process personal data, this processing is carried out in accordance with Article 6(1)(b) GDPR for the performance of the contract, in accordance with Article 6(1)(a) GDPR in the case of consent, or in accordance with Article 6(1)(f) GDPR to protect our legitimate interests in ensuring the best possible website functionality and a user-friendly and effective website experience.

Please note that you can configure your browser to notify you when cookies are being set, allowing you to decide whether to accept them individually, or to block cookies in certain cases or entirely. Each browser manages cookie settings differently. This is described in the help menu of each browser, which explains how to change your cookie settings. You can find this information for the respective browsers at the following links:

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehne
Chrome: https://support.google.com/chrome/answer/95647?hl=de&hlrm=en
Safari: https://support.apple.com/de-de/guide/safari/sfri11471/mac
Opera: https://help.opera.com/de/latest/web-preferences/#cookies

Please note that if you do not accept cookies, the functionality of our website may be limited.

5) Making contact

5.1 When you contact us (e.g., via contact form or email), personal data is collected. The specific data collected via a contact form is indicated on the form itself. This data is stored and used solely for the purpose of responding to your inquiry, contacting you, and for the associated technical administration. The legal basis for processing this data is our legitimate interest in responding to your inquiry pursuant to Art. 6 para. 1 lit. f GDPR. If your contact is aimed at concluding a contract, the additional legal basis for processing is Art. 6 para. 1 lit. b GDPR. Your data will be deleted after your inquiry has been fully processed. This is the case when it is clear from the circumstances that the matter has been resolved and provided that no statutory retention obligations apply.

5.2 WhatsApp Business

We offer visitors to our website the opportunity to contact us via the WhatsApp messaging service provided by WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. For this purpose, we use the so-called "Business version" of WhatsApp.

If you contact us via WhatsApp regarding a specific transaction (for example, an order you have placed), we will store and use the mobile phone number you use with WhatsApp, as well as your first and last name (if provided), in accordance with Article 6(1)(b) of the GDPR, to process and respond to your inquiry. Based on the same legal basis, we may ask you via WhatsApp to provide further data (order number, customer number, address, or email address) in order to assign your inquiry to a specific transaction.

If you use our WhatsApp contact for general inquiries (e.g., regarding our range of services, availability, or our website), we store and use the mobile phone number you use on WhatsApp and – if provided – your first and last name in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of our legitimate interest in the efficient and timely provision of the requested information.

Your data will only be used to answer your inquiry via WhatsApp. It will not be shared with third parties.

Please note that WhatsApp Business accesses the address book of the mobile device we use for this purpose and automatically transfers phone numbers stored in the address book to a server of its parent company, Facebook Inc., in the USA. For the operation of our WhatsApp Business account, we use a mobile device whose address book contains only the WhatsApp contact data of users who have actually contacted us via WhatsApp.

This ensures that every person whose WhatsApp contact details are stored in our address book has already consented to the transfer of their WhatsApp phone number from the address books of their chat contacts, in accordance with Article 6(1)(a) GDPR, by accepting the WhatsApp Terms of Service upon first using the app on their device. The transfer of data from users who do not use WhatsApp and/or have not contacted us via WhatsApp is therefore excluded.

For information on the purpose and scope of data collection and the further processing and use of data by WhatsApp, as well as your related rights and privacy settings, please refer to WhatsApp's privacy policy: https://www.whatsapp.com/legal/?eea=1#privacy-policy

6) Online appointment booking

Dedicated function for online appointment booking
We process your personal data in connection with the online appointment booking service. You can see which data we collect for online appointment booking in the respective input form or appointment request. If certain data is required to complete an online appointment booking, we will indicate this accordingly in the input form or appointment request. If we provide you with a free text field in the input form, you can describe your request in more detail there. You can then also control which additional data you wish to enter. Your data will be stored and used exclusively for the purpose of scheduling the appointment. The legal basis for processing personal data that is necessary for the performance of a contract with you (this also applies to processing operations that are necessary for carrying out pre-contractual measures) is Article 6(1)(b) GDPR. If you have given us your consent to process your data, the processing is based on Article 6(1)(a) GDPR. You can withdraw your consent at any time by sending a message to the data controller named at the beginning of this statement.

7) Data processing when opening a customer account and for contract processing

In accordance with Article 6(1)(b) GDPR, personal data will continue to be collected and processed if you provide it to us for the performance of a contract or when opening a customer account. The specific data collected is evident from the respective input forms. You can delete your customer account at any time by sending a message to the data controller's address provided above. We store and use the data you provide for contract processing. After complete contract fulfillment or deletion of your customer account, your data will be blocked in accordance with tax and commercial law retention periods and deleted after these periods have expired, unless you have expressly consented to further use of your data or we have reserved the right to further use your data as permitted by law.

8) Use of single sign-on methods

8.1 Login With Amazon

On our website, you can create a customer account or register using the "Login with Amazon" service provided by Amazon EU Sa rl, 38 avenue John F. Kennedy, L-1855 Luxembourg ("Amazon") using Single Sign-On technology, provided you have an Amazon account. You can identify the Amazon login function on our website by the "Login with Amazon" or "Sign in with Amazon" button.

When you visit a page on our website that includes an Amazon login function, your browser establishes a direct connection to Amazon's servers. The content of the login button is transmitted directly from Amazon to your browser and integrated into the page. Through this integration, Amazon receives the information that your browser has accessed the corresponding page of our website, even if you do not have an Amazon profile or are not currently logged in to Amazon. This information (including your IP address) is transmitted directly from your browser to an Amazon server and stored there. This data processing is carried out in accordance with Article 6 Paragraph 1 Letter f GDPR on the basis of Amazon's legitimate interest in displaying personalized advertising based on browsing behavior.

By using the Amazon login button on our website, you also have the option of logging in or registering using your Amazon user data. Only if you give your explicit consent to the exchange of data with Amazon before the login process, based on a corresponding notice, in accordance with Article 6 Paragraph 1 Letter a GDPR, will we receive the general and publicly accessible information stored in your profile from Amazon when you use the Amazon button. This information depends on your personal privacy settings with Amazon. This information includes your user ID, name, address, email address, age, and gender.

The data transmitted by Amazon is stored and processed by us to create a user account with the necessary information (title, first name, last name, address, country, email address, date of birth), provided you have authorized this with Amazon. Conversely, based on your consent, data (e.g., information about your browsing or purchasing behavior) can be transferred from us to your Amazon profile.

The consent given can be revoked at any time by sending a message to the controller named at the beginning of this privacy policy.

For information on the purpose and scope of data collection and the further processing and use of data by Amazon, as well as your related rights and privacy settings, please refer to Amazon's privacy policy: https://www.amazon.de/gp/help/customer/display.html?nodeId=201909010

If you do not want Amazon to directly associate the data collected via our website with your Amazon profile, you must log out of Amazon before visiting our website.

8.2 Facebook Connect

On our website, you can create a customer account or register using the "Facebook Connect" social plugin from the social network Facebook, operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook"), using single sign-on technology, provided you have a Facebook profile. You can recognize the "Facebook Connect" social plugins on our website by the blue button with the Facebook logo and the text "Log in with Facebook" or "Sign in with Facebook".

When you visit a page on our website that contains such a plugin, your browser establishes a direct connection to Facebook's servers. The plugin's content is transmitted directly from Facebook to your browser and integrated into the page. Through this integration, Facebook receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Facebook profile or are not currently logged in to Facebook. This information (including your IP address) is transmitted directly from your browser to a server of Facebook Inc. in the USA and stored there. This data processing is carried out in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of Facebook's legitimate interest in displaying personalized advertising based on your browsing behavior.

By using this "Facebook Connect" button on our website, you also have the option of logging in or registering using your Facebook user data. Only if you give your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR before the registration process, based on a corresponding notice regarding the exchange of data with Facebook, will we receive the general and publicly accessible information stored in your Facebook profile when you use the "Facebook Connect" button. This information depends on your personal privacy settings on Facebook. This information includes your user ID, name, profile picture, age, and gender.

Please note that following changes to Facebook's privacy policy and terms of service, granting your consent may also result in the transfer of your profile pictures, your friends' user IDs, and your friend list if these are marked as "public" in your Facebook privacy settings. The data transmitted by Facebook will be stored and processed by us to create a user account with the necessary information (title, first name, last name, address, country, email address, date of birth), provided you have authorized this on Facebook. Conversely, based on your consent, data (e.g., information about your browsing or purchasing behavior) may be transferred from us to your Facebook profile.

The consent given can be revoked at any time by sending a message to the controller named at the beginning of this privacy policy.

For information on the purpose and scope of data collection and the further processing and use of data by Facebook, as well as your related rights and privacy settings, please refer to Facebook's privacy policy: https://www.facebook.com/policy.php

If you do not want Facebook to directly associate the data collected via our website with your Facebook profile, you must log out of Facebook before visiting our website. You can also completely prevent Facebook plugins from loading by using browser add-ons, such as "Adblock Plus" (https://adblockplus.org/de/).

8.3 Google Sign-In

On our website, you can create a customer account or register using the "Google Sign-In" service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google") using Single Sign-On technology, provided you have a Google profile. You can recognize the Google sign-in function on our website by the button labeled "Sign in with Google," "Sign in with Google Account," or "Sign in with Google."

When you visit a page on our website that includes a Google login function, your browser establishes a direct connection to Google's servers. The content of the login button is transmitted directly from Google to your browser and integrated into the page. Through this integration, Google receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Google profile or are not currently logged in to Google. This information (including your IP address) is transmitted directly from your browser to a Google server and stored there; this may also involve transmission to the servers of Google LLC in the USA. This data processing is carried out in accordance with Article 6 Paragraph 1 Letter f GDPR on the basis of Google's legitimate interest in displaying personalized advertising based on browsing behavior.

By using the Google login button on our website, you also have the option of logging in or registering using your Google user data. Only if you give your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR before the login process, based on a corresponding notice regarding the exchange of data with Google, will we receive the general and publicly accessible information stored in your Google profile when using the Google button, depending on your personal privacy settings with Google. This information includes the user ID, name, profile picture, age, and gender.

Please note that following changes to Google's privacy policy and terms of service, granting your consent may also result in the transfer of your profile pictures, your friends' user IDs, and your friends list if these are marked as "public" in your Google privacy settings. The data transmitted by Google will be stored and processed by us to create a user account with the necessary information (title, first name, last name, address, country, email address, date of birth), provided you have authorized this with Google. Conversely, based on your consent, data (e.g., information about your browsing or purchasing behavior) may be transferred from us to your Google profile.
The consent given can be revoked at any time by sending a message to the controller named at the beginning of this privacy policy.

For information on the purpose and scope of data collection and the further processing and use of data by Google, as well as your related rights and privacy settings, please refer to Google's privacy policy: https://policies.google.com/privacy?hl=de&gl=de

You can view the terms of service for using "Google Sign-In" here: https://policies.google.com/terms

If you do not want Google to directly associate the data collected via our website with your Google profile, you must log out of Google before visiting our website. You can also completely prevent Google plugins from loading by using browser add-ons, such as "Adblock Plus" (https://adblockplus.org/de/).

9) Comment function

When you use the comment function on this website, your comment, the time it was posted, and your chosen username will be stored and published on this website. Your IP address will also be logged and stored. This IP address is stored for security reasons and in case you, as the person posting the comment, infringes the rights of third parties or posts illegal content. We need your email address to contact you if a third party objects to your published content as being unlawful. The legal basis for storing your data is Article 6(1)(b) and (f) of the GDPR. We reserve the right to delete comments if they are objected to as unlawful by third parties.

10) Use of customer data for direct marketing

10.1 Subscribe to our email newsletter

When you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information required to send you the newsletter is your email address. Providing any further information is voluntary and is used to personalize our communications with you. We use the double opt-in procedure for sending our newsletter. This means that we will only send you an email newsletter after you have explicitly confirmed that you consent to receiving it. We will then send you a confirmation email asking you to click on a link to confirm that you wish to receive the newsletter in the future.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Article 6 Paragraph 1 Letter a of the GDPR. When you subscribe to the newsletter, we store your IP address, which is registered by your internet service provider (ISP), as well as the date and time of registration, in order to be able to trace any potential misuse of your email address at a later date. The data we collect when you subscribe to the newsletter is used exclusively for sending you promotional material via the newsletter. You can unsubscribe from the newsletter at any time via the unsubscribe link provided in the newsletter or by sending a corresponding message to the data controller named above. After you unsubscribe, your email address will be immediately deleted from our newsletter mailing list, unless you have expressly consented to further use of your data or we reserve the right to use your data for other purposes permitted by law, about which we inform you in this privacy policy.

10.2 Newsletter dispatch via ActiveCampaign

Our email newsletters are sent via the technical service provider ActiveCampaign, LLC, 150 N. Michigan Ave Suite 1230, Chicago, IL, USA ("ActiveCampaign"), to whom we transfer the data you provided when subscribing to the newsletter. This transfer is based on Art. 6 para. 1 lit. f GDPR and serves our legitimate interest in using an effective, secure, and user-friendly newsletter system. The data you entered for the purpose of receiving the newsletter (e.g., email address) is stored on ActiveCampaign's servers in the USA.

ActiveCampaign uses this information to send and statistically analyze newsletters on our behalf. For this analysis, the emails we send contain web beacons or tracking pixels, which are single-pixel image files stored on our website. This allows us to determine whether a newsletter message has been opened and which links, if any, have been clicked. Using conversion tracking, we can also analyze whether a predefined action (e.g., purchasing a product on our website) has been performed after clicking a link in the newsletter. Technical information is also collected (e.g., time of access, IP address, browser type, and operating system). The data is collected exclusively in pseudonymized form and is not linked to your other personal data; direct identification of individuals is therefore impossible. This data is used solely for the statistical analysis of newsletter campaigns. The results of these analyses can be used to better tailor future newsletters to the interests of the recipients.

If you wish to object to the data analysis for statistical evaluation purposes, you must unsubscribe from the newsletter.

We have entered into a data processing agreement with ActiveCampaign, obligating ActiveCampaign to protect our customers' data and not to pass it on to third parties.

You can view ActiveCampaign's privacy policy here: https://www.activecampaign.com/privacy-policy

10.3 Newsletter distribution via Klaviyo

Our email newsletters are sent via the technical service provider "Klaviyo", 225 Franklin St, Boston, MA 02110, USA (http://www.klaviyo.com/), to whom we transfer the data you provided when subscribing to the newsletter. This transfer is based on Article 6 Paragraph 1 Letter f GDPR and serves our legitimate interest in using an effective, secure, and user-friendly newsletter system. Please note that your data is generally transferred to and stored on a Klaviyo server in the USA.

Klaviyo uses this information to send newsletters on our behalf. Klaviyo does not use the data of our newsletter recipients to contact them directly or to share it with third parties.
To protect your data in the USA, we have entered into a data processing agreement with Klaviyo, in which Klaviyo commits to protecting our users' data, processing it on our behalf in accordance with its data protection regulations, and in particular not passing it on to third parties.

You can view Klaviyo's privacy policy here: https://www.klaviyo.com/privacy

10.4 Sending newsletters via Shopify Email

Our email newsletters are sent via Shopify Email, a service of Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify"), to whom we transfer the data you provided when subscribing to the newsletter. This transfer is based on Art. 6 para. 1 lit. f GDPR and serves our legitimate interest in using an effective, secure, and user-friendly newsletter system. The data you entered for newsletter subscription (e.g., email address) is generally stored on Shopify's servers in the EU.
As part of the aforementioned services provided by Shopify, data may also be transferred to Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada, Shopify Data Processing (USA) Inc., Shopify Payments (USA) Inc., or Shopify (USA) Inc. for further processing on our behalf. In the event of data transfer to Shopify Inc. in Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

Shopify uses this information to send and statistically analyze newsletters on our behalf. For this analysis, the emails sent may contain web beacons or tracking pixels, which are single-pixel image files stored on our website. This allows us to determine whether a newsletter message has been opened and which links, if any, have been clicked. Technical information is also collected (e.g., time of access, IP address, browser type, and operating system). The data is collected exclusively in pseudonymized form and is not linked to your other personal data; direct identification of individuals is therefore impossible. This data is used solely for the statistical analysis of newsletter campaigns. The results of these analyses can be used to better tailor future newsletters to the interests of the recipients. If you wish to object to this data analysis for statistical evaluation purposes, you must unsubscribe from the newsletter.

Furthermore, Shopify may use this data itself, in accordance with Article 6(1)(f) GDPR, based on its own legitimate interest in tailoring and optimizing the service to user needs and for market research purposes, such as determining the countries of origin of the recipients. However, Shopify does not use the data of our newsletter recipients to contact them directly or to share the data with third parties.

We have entered into a data processing agreement with Shopify, which obliges Shopify to protect our customers' data and not to pass it on to third parties.

You can view Shopify's privacy policy here: https://www.shopify.de/legal/datenschutz

10.5 Advertising by postal mail

Based on our legitimate interest in personalized direct marketing, we reserve the right to store your first and last name, your postal address and – insofar as we have received this additional information from you within the framework of the contractual relationship – your title, academic degree, year of birth and your professional, industry or business designation in accordance with Art. 6 para. 1 lit. f GDPR and to use it for sending you interesting offers and information about our products by post.

You can object to the storage and use of your data for this purpose at any time by sending a corresponding message to the responsible party.

10.6 Product availability notification via email

If our online shop offers the option to be notified by email when selected, temporarily unavailable items become available, you can subscribe to our email notification service. By subscribing, you will receive a one-time email notification informing you when your selected item is available. The only mandatory information required to send you this notification is your email address. Providing additional information is voluntary and may be used to personalize our communications with you. We use a double opt-in process for sending these notifications. This means that we will only send you a notification after you have explicitly confirmed your consent to receive such messages. We will send you a confirmation email asking you to click a link to confirm that you wish to receive these notifications.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Article 6 Paragraph 1 Letter a of the GDPR. When you register for our email notification service regarding product availability, we store your IP address, which is registered by your Internet Service Provider (ISP), as well as the date and time of registration, in order to be able to trace any potential misuse of your email address at a later date. The data we collect when you register for our email notification service regarding product availability is used exclusively for the purpose of informing you about the availability of a specific item in our online shop. You can unsubscribe from the email notification service regarding product availability at any time by sending a corresponding message to the data controller named above. After you unsubscribe, your email address will be immediately deleted from our mailing list, unless you have expressly consented to further use of your data or we reserve the right to use your data for other purposes that are legally permitted and about which we inform you in this statement.

11) Data processing for order processing

11.1 To process your order, we work with the following service providers, who support us in whole or in part in fulfilling concluded contracts. Certain personal data is transferred to these service providers in accordance with the following information.

The personal data we collect will be shared with the transport company commissioned with delivery as part of the contract processing, insofar as this is necessary for the delivery of the goods. We will share your payment data with the commissioned bank as part of the payment processing, insofar as this is necessary for the payment processing. If payment service providers are used, we will inform you explicitly about this below. The legal basis for the transfer of data is Article 6 Paragraph 1 Letter b GDPR.

11.2 Use of specialized service providers for order processing and fulfillment

- Amazon Fulfillment (FBA)
Order processing is handled by the service provider "Amazon" (Amazon EU Sa rl, 38 avenue John F. Kennedy, L-1855 Luxembourg) as part of "Fulfillment by Amazon." Your personal data will be shared with Amazon solely for the purpose of processing your online order. This data transfer is based on Article 6 Paragraph 1 Letter b of the GDPR and is limited to what is necessary for order processing. Details regarding Amazon's data protection practices and privacy policy can be found at the following link: https://www.amazon.de/gp/help/customer/display.html/ref=footer_privacy?ie=UTF8&nodeId=3312401
- Billbee
Order processing is handled by the service provider "Billbee" (Billbee GmbH, Paulinenstrasse 54, 32756 Detmold). Your name, address, and any other personal data will be transferred to Billbee in accordance with Article 6 Paragraph 1 Letter b of the GDPR solely for the purpose of processing your online order. Your data will only be shared to the extent that it is actually necessary for processing the order. Details regarding Billbee's data protection practices and its privacy policy can be found on Billbee's website at "billbee.io".
- DHL Fulfillment
Order processing is handled by the service provider DHL Home Delivery GmbH, Sträßchensweg 10, 53113 Bonn, as part of the "Shipping by DHL Fulfillment" service. Your personal data will be transferred to DHL Fulfillment solely for the purpose of processing your online order in accordance with Article 6 Paragraph 1 Letter b GDPR.
- Shopify Digital Download
Order processing is handled via the "Digital Downloads" service of Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify"). Your email address and, if provided, your first and last name will be shared with Shopify in accordance with Article 6 Paragraph 1 Letter b of the GDPR solely for the purpose of processing your online order. Your data will only be shared to the extent that it is actually necessary for processing the order. Details regarding data protection and Shopify's privacy policy can be found on their website at https://www.shopify.de/legal/datenschutz.

11.3 Transfer of personal data to shipping service providers

- DHL
If the goods are delivered by the transport service provider DHL (DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn), we will forward your email address to DHL before delivery in accordance with Article 6 Paragraph 1 Letter a of the GDPR for the purpose of coordinating a delivery date or providing delivery notification, provided you have given your express consent during the ordering process. Otherwise, for the purpose of delivery in accordance with Article 6 Paragraph 1 Letter b of the GDPR, we will only forward the recipient's name and delivery address to DHL. This data is only shared to the extent necessary for the delivery of the goods. In this case, prior coordination of the delivery date with DHL or delivery notification is not possible.
Consent can be withdrawn at any time with effect for the future by contacting the controller named above or the transport service provider DHL.

11.4 Use of payment service providers (payment services)

- Amazon Pay
When you select "Amazon Pay" as your payment method, payment processing is handled by the payment service provider Amazon Payments Europe sca, 38 avenue JF Kennedy, L-1855 Luxembourg (hereinafter: "Amazon Payments"), to whom we transfer the information you provided during the ordering process, along with information about your order, in accordance with Article 6 Paragraph 1 Letter b GDPR. Your data is transferred exclusively for the purpose of payment processing with the payment service provider Amazon Payments and only to the extent necessary for this purpose. You can find further information about Amazon Payments' privacy policy at the following web address: https://pay.amazon.com/de/help/201751600
- Apple Pay
If you choose the "Apple Pay" payment method from Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, payment processing is handled via the "Apple Pay" function on your iOS, watchOS, or macOS device by charging a payment card stored with "Apple Pay." Apple Pay uses security features integrated into your device's hardware and software to protect your transactions. Authorizing a payment requires entering a code you previously set and verifying your identity using your device's "Face ID" or "Touch ID" function.
For payment processing purposes, the information you provide during the ordering process, along with details of your order, will be transmitted to Apple in encrypted form. Apple then re-encrypts this data with a developer-specific key before transmitting it to the payment service provider of the payment card stored in Apple Pay. This encryption ensures that only the website where the purchase was made can access the payment information. After the payment has been processed, Apple sends your device account number and a transaction-specific, dynamic security code to the originating website to confirm the successful payment.
If personal data is processed during the described transfers, the processing is carried out exclusively for the purpose of payment processing in accordance with Art. 6 para. 1 lit. b GDPR.
Apple retains anonymized transaction data, including the approximate purchase amount, date, and time, as well as whether the transaction was successful. Anonymization completely eliminates any possibility of identifying individuals. Apple uses this anonymized data to improve Apple Pay and other Apple products and services.
When you use Apple Pay on your iPhone or Apple Watch to complete a purchase you made through Safari on your Mac, your Mac and the authorizing device communicate over an encrypted channel on Apple's servers. Apple does not process or store any of this information in a format that can identify you personally. You can disable the ability to use Apple Pay on your Mac in your iPhone's settings. Go to "Wallet & Apple Pay" and turn off "Allow Payments on Mac."
Further information on data protection with Apple Pay can be found at the following web address: https://support.apple.com/de-de/HT203027
- Google Pay
If you choose the payment method "Google Pay" from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), payment processing is handled via the "Google Pay" application on your mobile device, which must be running at least Android 4.4 ("KitKat") and have NFC capability. The payment will be processed by charging a payment card stored in Google Pay or a payment system verified there (e.g., PayPal). To authorize a payment via Google Pay exceeding €25, you must first unlock your mobile device using the configured verification method (such as facial recognition, password, fingerprint, or pattern).
For payment processing purposes, the information you provide during the ordering process, along with information about your order, will be shared with Google. Google will then transmit your payment information stored in Google Pay to the originating website in the form of a unique transaction number, which is used to verify the payment. This transaction number contains no information about the actual payment details of your payment method stored in Google Pay, but is created and transmitted as a unique numerical token. In all transactions via Google Pay, Google acts solely as an intermediary for processing the payment. The transaction is executed exclusively between the user and the originating website by debiting the payment method stored in Google Pay.
If personal data is processed during the described transfers, the processing is carried out exclusively for the purpose of payment processing in accordance with Art. 6 para. 1 lit. b GDPR.
Google reserves the right to collect, store, and analyze certain transaction-specific information for each transaction made through Google Pay. This includes the date, time, and amount of the transaction; the merchant's location and description; a description of the purchased goods or services provided by the merchant; photos you attached to the transaction; the name and email address of the seller and buyer or sender and recipient; the payment method used; your description of the reason for the transaction; and, if applicable, the offer associated with the transaction.
According to Google, this processing is carried out exclusively in accordance with Art. 6 para. 1 lit. f GDPR on the basis of the legitimate interest in proper accounting, verification of transaction data and the optimization and maintenance of the Google Pay service.
Google also reserves the right to combine the processed transaction data with other information collected and stored by Google when you use other Google services.
The Google Pay terms of service can be found here:
https://payments.google.com/payments/apis-secure/u/0/get_legal_document?ldo=0&ldt=googlepaytos&ldl=de
Further information on data protection at Google Pay can be found at the following web address:
https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacynotice&ldl=de
- giropay
When paying via "giropay," payment processing is handled by giropay GmbH, An der Welle 4, 60322 Frankfurt/Main, to whom we forward the information you provided during the ordering process, along with information about your order. Your data is transferred in accordance with Article 6 Paragraph 1 Letter b GDPR exclusively for the purpose of payment processing and only to the extent necessary for this purpose. You can find further information about giropay GmbH's data protection policy at the following web address: https://www.giropay.de/rechtliches/datenschutzerklaerung
- Klarna
When you select a Klarna payment service, payment processing is handled by Klarna Bank AB (publ) [https://www.klarna.com/de], Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter "Klarna"). To enable payment processing, your personal data (first and last name, street, house number, postal code, city, gender, email address, telephone number, and IP address) as well as data related to the order (e.g., invoice amount, items, delivery method) will be transmitted to Klarna for the purpose of identity and credit checks, provided you have expressly consented to this in accordance with Art. 6 Para. 1 lit. a GDPR during the ordering process. You can see which credit agencies your data may be forwarded to here:
https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies
The credit report may contain probability values (so-called score values). If score values are included in the credit report, they are based on a scientifically recognized mathematical-statistical method. Address data is among the factors, but not the only one, used in calculating the score values. Klarna uses the information obtained about the statistical probability of a payment default to make a balanced decision regarding the establishment, execution, or termination of the contractual relationship.
You can withdraw your consent at any time by sending a message to the data controller or to Klarna. However, Klarna may still be entitled to process your personal data if this is necessary for processing payments in accordance with the contract.
Your personal data will be processed in accordance with applicable data protection regulations and as described in Klarna's privacy policy for data subjects residing in Germany: https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy
or for those residing in Austria: https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_at/privacy
treated.
- Mollie
If you choose a payment method offered by the payment service provider Mollie, payment processing will be handled by Mollie BV, Keizersgracht 313, 1016 EE Amsterdam, Netherlands, to whom we will transfer the information you provided during the ordering process, along with information about your order (name, address, IBAN, BIC, invoice amount, currency, and transaction number) in accordance with Article 6(1)(b) GDPR. Your data will be transferred exclusively for the purpose of payment processing with the payment service provider Mollie and only to the extent necessary for this purpose.
- Paypal
When paying via PayPal, credit card via PayPal, direct debit via PayPal, or – if offered – "purchase on account" or "installment payment" via PayPal, we forward your payment data to PayPal (Europe) Sarl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal") for payment processing. This transfer is carried out in accordance with Art. 6 para. 1 lit. b GDPR and only to the extent necessary for payment processing.
For the payment methods credit card via PayPal, direct debit via PayPal, or – if offered – "purchase on account" or "installment payment" via PayPal, PayPal reserves the right to conduct a credit check. For this purpose, your payment data may be transferred to credit agencies in accordance with Art. 6 Para. 1 lit. f GDPR based on PayPal's legitimate interest in determining your creditworthiness. PayPal uses the result of the credit check regarding the statistical probability of payment default to decide whether to offer the respective payment method. The credit check may contain probability values (so-called score values). If score values are included in the result of the credit check, they are based on a scientifically recognized mathematical-statistical procedure. Address data is among the data used, but not the only data, in the calculation of the score values. For further information on data protection, including the credit agencies used, please refer to PayPal's Privacy Statement: https://www.paypal.com/de/webapps/mpp/ua/privacy-full
You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual processing of payments.
- Shopify Payments
We use the payment service provider "Shopify Payments", 3rd Floor, Europa House, Harcourt Building, Harcourt Street, Dublin 2. If you choose a payment method offered via Shopify Payments, payment processing is handled by the technical service provider Stripe Payments Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland, to whom we transfer the information you provided during the ordering process, along with information about your order (name, address, account number, bank code, possibly credit card number, invoice amount, currency, and transaction number) in accordance with Article 6 Paragraph 1 Letter b GDPR. Your data is transferred exclusively for the purpose of payment processing with Stripe Payments Europe Ltd. and only to the extent necessary for this purpose. Further information on Shopify Payments' privacy policy can be found at the following web address: https://www.shopify.com/legal/privacy.
You can find information on data protection regarding Stripe Payments Europe Ltd. here: https://stripe.com/de/privacy
- IMMEDIATELY
When selecting the payment method "SOFORT," payment processing is handled by the payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany (hereinafter "SOFORT"), to whom we transfer the information you provided during the ordering process, along with information about your order, in accordance with Article 6 Paragraph 1 Letter b GDPR. SOFORT GmbH is part of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). Your data is transferred exclusively for the purpose of payment processing with the payment service provider SOFORT and only to the extent necessary for this purpose. You can find further information about SOFORT's data protection policy at the following web address: https://www.klarna.com/sofort/datenschutz.

12) Contacting us to send a review reminder

Own review reminder (not sent via a customer review system)
We use your email address to send you a one-time reminder to submit a review of your order for our rating system, provided you have given us your explicit consent to do so during or after your order in accordance with Art. 6 para. 1 lit. a GDPR.
You can withdraw your consent at any time by sending a message to the data controller.

13) Use of social media: Social plugins

13.1 Facebook as standard plugin

Our website uses social plugins ("plugins") from the social network Facebook, operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook"). The plugins are identified by a Facebook logo or the phrase "Facebook Social Plugin". An overview of the Facebook plugins and their appearance can be found here: https://developers.facebook.com/docs/plugins

If you are logged into Facebook, Facebook can directly associate your visit to our website with your Facebook profile. If you interact with the plugins, for example by clicking the "Like" button or leaving a comment, this information is also transmitted directly to a Facebook server and stored there. The information is also published on your Facebook profile and displayed to your Facebook friends.

The data processing operations described are carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of Facebook's legitimate interests in displaying personalized advertising, in order to inform other users of the social network about your activities on our website and for the needs-based design of the Facebook service.

If you do not want Facebook to directly associate the data collected via our website with your Facebook profile, you must log out of Facebook before visiting our website. You can also prevent the loading of Facebook plugins and thus the data processing described above in the future by using browser add-ons, such as the script blocker "NoScript" (http://noscript.net/).

13.2 Facebook Plugins with 2-click solution

Our website uses so-called social plugins ("plugins") from the social network Facebook, which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook").

To enhance the protection of your data when visiting our website, the plugins are initially deactivated and integrated using a so-called "2-click" solution. You can recognize deactivated plugins by their gray background. This integration ensures that no connection to Facebook's servers is established when you access a page on our website containing such plugins. Only when you activate the plugins and thereby give your consent to the data transfer in accordance with Art. 6 Para. 1 lit. a GDPR, does your browser establish a direct connection to Facebook's servers. The content of the respective plugin is then transmitted directly to your browser and integrated into the page. The plugin then transmits data (including your IP address) to Facebook. We have no influence on the scope of the data that Facebook collects using the plugins. To our knowledge, Facebook receives information about which of our websites you are currently and previously visiting. By integrating these plugins, Facebook receives information that your browser has accessed the corresponding page of our website, even if you do not have a Facebook profile or are not currently logged in. The collected information (including your IP address) is transmitted directly from your browser to a Facebook Inc. server in the USA and stored there. When you interact with the plugins, the corresponding information is also transmitted directly to a Facebook server and stored there. This information is also published on Facebook and displayed to your contacts.

You can withdraw your consent at any time by deactivating the plugin by clicking it again. However, this withdrawal does not affect data that has already been transferred to Facebook.

13.3 Facebook Plugins with Shariff Solution

To enhance the protection of your data when visiting our website, these buttons are not fully integrated as plugins, but rather embedded using an HTML link. This method ensures that no connection to Facebook's servers is established when you access a page on our website containing these buttons. When you click the button, a new browser window opens and takes you to the Facebook page, where you can interact with the plugins there (possibly after entering your login details).

13.4 Instagram as default plugin

Our website uses social plugins (“plugins”) from the online service Instagram, operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”). The plugins are identified by an Instagram logo, for example, in the form of an “Instagram camera.” An overview of the Instagram plugins and their appearance can be found here: http://blog.instagram.com/post/36222022872/introducing-instagram-badges.

When you visit a page on our website that contains such a plugin, your browser establishes a direct connection to Instagram's servers. The plugin's content is transmitted directly from Instagram to your browser and integrated into the page. Through this integration, Instagram receives the information that your browser has accessed the corresponding page of our website, even if you do not have an Instagram profile or are not currently logged in to Instagram. This information (including your IP address) is transmitted directly from your browser to a server of Facebook Inc. in the USA and stored there.

If you are logged into Instagram, Instagram can directly associate your visit to our website with your Instagram account. If you interact with the plugins, for example by clicking the "Instagram Camera" button, this information is also transmitted directly to an Instagram server and stored there. The information is also published on your Instagram account and displayed to your contacts.

The data processing operations described are carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of Instagram's legitimate interests in displaying personalized advertising, in order to inform other users of the social network about your activities on our website and for the needs-based design of the Instagram service.

If you do not want Instagram to directly associate the data collected via our website with your Instagram account, you must log out of Instagram before visiting our website. You can also prevent the loading of Instagram plugins and thus the data processing described above in the future by using browser add-ons, such as the script blocker "NoScript" (http://noscript.net/).

For information on the purpose and scope of data collection and the further processing and use of data by Instagram, as well as your related rights and privacy settings, please refer to Instagram's privacy policy: https://help.instagram.com/155833707900388/

13.5 Instagram plugin as a Shariff solution

Our website uses so-called social plugins (“plugins”) from the online service Instagram, which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland (“Facebook”).

To enhance the protection of your data when visiting our website, these buttons are not fully integrated as plugins, but rather embedded using an HTML link. This method ensures that no connection to Instagram's servers is established when you access a page on our website containing these buttons. When you click the button, a new browser window opens and takes you to the Instagram page, where you can interact with the plugins there (after entering your login details, if necessary).

13.6 LinkedIn as the default plugin

Our website uses social plugins (“plugins”) from the online service LinkedIn, operated by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland (“LinkedIn”). You can recognize the LinkedIn plugins by the LinkedIn logo or the “Recommend” button on our website.

When you visit a page on our website that contains such a plugin, your browser establishes a direct connection to LinkedIn's servers. The plugin's content is transmitted directly from LinkedIn to your browser and integrated into the page. Through this integration, LinkedIn receives the information that your browser has accessed the corresponding page of our website, even if you do not have a LinkedIn profile or are not currently logged in to LinkedIn. This information (including your IP address) is transmitted directly from your browser to a LinkedIn server in the USA and stored there.

If you are logged into LinkedIn, LinkedIn can directly associate your visit to our website with your LinkedIn account. If you interact with the plugins, this information is also transmitted directly to a LinkedIn server and stored there. The information is also published on your LinkedIn account and displayed to your contacts.

The data processing operations described are carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of LinkedIn's legitimate interests in displaying personalized advertising, in order to inform other users of the social network about your activities on our website and for the needs-based design of the LinkedIn service.
If you do not want LinkedIn to directly associate the data collected via our website with your LinkedIn account, you must log out of LinkedIn before visiting our website. You can also prevent the loading of LinkedIn plugins and thus the data processing described above in the future by using browser add-ons, such as the script blocker "NoScript" (http://noscript.net/).

For information on the purpose and scope of data collection and the further processing and use of data by LinkedIn, as well as your related rights and privacy settings, please refer to LinkedIn's privacy policy: https://www.linkedin.com/legal/privacy-policy

13.7 LinkedIn plugin as a Shariff solution

Our website uses so-called social plugins (“plugins”) from the online service LinkedIn, which is operated by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland (“LinkedIn”).

To enhance the protection of your data when visiting our website, these buttons are not fully integrated as plugins, but rather embedded using an HTML link. This method ensures that no connection to LinkedIn's servers is established when you access a page on our website containing these buttons. When you click the button, a new browser window opens and takes you to the LinkedIn page, where you can interact with the plugins there (after entering your login details, if necessary).

13.8 Pinterest as the default plugin

The seller's website uses social plugins ("plugins") from the social network Pinterest, operated by Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland ("Pinterest"). The plugins are identified by a Pinterest logo (e.g., the "Pin it" button). An overview of the Pinterest plugins and their appearance can be found here: https://developers.pinterest.com/docs/getting-started/introduction/

When you visit a seller's page containing such a plugin, your browser establishes a direct connection to Pinterest's servers. The plugin then transmits so-called log data to Pinterest's server in the USA. This log data may include your IP address, the address of the websites you visit that have Pinterest features, your browser type and settings, the date and time of your request, your use of Pinterest, and cookies. If you interact with the plugins, for example, by clicking the "Pin it" button, the corresponding information is also transmitted directly to a Pinterest server and stored there. This information is also published on Pinterest and displayed on your Pinterest account.

The data processing operations described are carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of Pinterest's legitimate interests in displaying personalized advertising, in order to inform other users of the social network about your activities on our website and for the needs-based design of the Pinterest service.

If you do not want Pinterest to collect your data via our website and potentially combine it with your user data on Pinterest, you should log out of Pinterest before visiting our website.
You can also prevent the loading of Pinterest plugins and thus the data processing operations described above from happening in the future by using browser add-ons, e.g. with the script blocker "NoScript" (https://noscript.net/).

For information on the purpose and scope of data collection and the further processing and use of data by Pinterest, as well as your related rights and privacy settings, please refer to Pinterest's privacy policy: https://about.pinterest.com/de/privacy-policy

13.9 Pinterest plugin as a Shariff solution

The seller's website uses so-called social plugins ("plugins") from the social network Pinterest, which is operated by Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland ("Pinterest").

To enhance the protection of your data when visiting our website, these buttons are not fully integrated as plugins, but rather embedded using an HTML link. This method ensures that no connection to Pinterest's servers is established when you access a page on our website containing these buttons. When you click the button, a new browser window opens and takes you to the Pinterest page, where you can interact with their plugins (after logging in, if necessary).

13.10 Twitter as the default plugin

Our website uses so-called social plugins ("plugins") from the microblogging service Twitter, which is operated by Twitter International Company, One Cumberland Place, Fenian Street
The plugins are operated by Twitter, Dublin 2, D02 AX07, Ireland ("Twitter"). They are identified by a Twitter logo, for example, a blue "Twitter bird." An overview of the Twitter plugins and their appearance can be found here: https://about.twitter.com/de/resources/buttons

When you visit a page on our website that contains such a plugin, your browser establishes a direct connection to Twitter's servers. The plugin's content is transmitted directly from Twitter to your browser and integrated into the page. Through this integration, Twitter receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Twitter profile or are not currently logged in to Twitter. This information (including your IP address) is transmitted directly from your browser to a server of Twitter Inc. in the USA and stored there.

If you are logged into Twitter, Twitter can directly associate your visit to our website with your Twitter account. If you interact with the plugins, for example by clicking the "Tweet" button, the corresponding information is also transmitted directly to a Twitter server and stored there. This information is also published on your Twitter account and displayed to your contacts.

The data processing operations described are carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of Twitter's legitimate interests in displaying personalized advertising, in order to inform other users of the social network about your activities on our website and for the needs-based design of the Twitter service.

If you are a member of the social network Twitter and wish to limit the collection of data about our website and the merging of your user data with the data stored about you on the social network Twitter, you should log out of Twitter before visiting our website.

You can also prevent the loading of Twitter plugins and thus the data processing operations described above from happening in the future by using browser add-ons, e.g. with the script blocker "NoScript" (https://noscript.net/).

For information on the purpose and scope of data collection and the further processing and use of data by Twitter, as well as your related rights and privacy settings, please refer to Twitter's privacy policy: https://twitter.com/privacy

13.11 Twitter plugins with 2-click solution

To enhance the protection of your data when visiting our website, the plugins are initially deactivated and integrated using a so-called "2-click" solution. You can recognize deactivated plugins by their gray background. This integration ensures that no connection to Twitter's servers is established when you access a page on our website containing such plugins. Only when you activate the plugins and thereby give your consent to the data transfer in accordance with Art. 6 Para. 1 lit. a GDPR, does your browser establish a direct connection to Twitter's servers. The content of the respective plugin is then transmitted directly to your browser and integrated into the page. The plugin then transmits data (including your IP address) to Twitter. We have no influence on the scope of the data that Twitter collects using the plugins. To the best of our knowledge, Twitter receives information about which of our websites you are currently and previously visiting. By integrating these plugins, Twitter receives information that your browser has accessed the corresponding page of our website, even if you do not have a Twitter profile or are not currently logged in. The collected information (including your IP address) is transmitted directly from your browser to a server of Twitter Inc. in the USA and stored there. If you interact with the plugins, the corresponding information is also transmitted directly to a Twitter server and stored there. The information is also published on Twitter and displayed to your contacts.

You can withdraw your consent at any time by deactivating the plugin by clicking it again. However, this withdrawal does not affect data that has already been transferred to Twitter.

13.12 Twitter plugin as a Shariff solution

To enhance the protection of your data when visiting our website, these buttons are not fully integrated as plugins, but rather embedded using an HTML link. This method ensures that no connection to Twitter's servers is established when you access a page on our website containing these buttons. When you click the button, a new browser window opens and takes you to the Twitter page, where you can interact with the plugins there (after logging in, if necessary). Please note that when you interact with the plugin, information collected (including your IP address) is transmitted directly from your browser to a Twitter Inc. server in the USA and stored there.

14) Use of social media: Videos

14.1 Use of Vimeo videos

Our website uses plugins from the video portal Vimeo, operated by Vimeo, LLC, 555 West 18th Street, New York, New York 10011, USA. When you visit a page on our website that contains such a plugin, your browser establishes a direct connection to Vimeo's servers. The plugin's content is transmitted directly from Vimeo to your browser and integrated into the page. Through this integration, Vimeo receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Vimeo account or are not currently logged in to Vimeo. This information (including your IP address) is transmitted directly from your browser to a Vimeo server in the USA and stored there.
If you are logged into Vimeo, Vimeo can directly associate your visit to our website with your Vimeo account. If you interact with the plugins (such as clicking the play button on a video), this information is also transmitted directly to a Vimeo server and stored there.

The data processing operations described are carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of Vimeo's legitimate interest in market research and the needs-based design of the Vimeo service.

If you do not want Vimeo to directly associate the data collected via our website with your Vimeo account, you must log out of Vimeo before visiting our website.

For information on the purpose and scope of data collection and the further processing and use of data by Vimeo, as well as your related rights and privacy settings, please refer to Vimeo's privacy policy: https://vimeo.com/privacy

For videos from Vimeo embedded on our site, the tracking tool Google Analytics from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland, is automatically integrated. This is Vimeo's own tracking system, over which we have no access and which cannot be influenced by us. Google Analytics uses so-called "cookies" for tracking; these are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is generally transmitted to and stored on a Google server, which may also involve transmission to the servers of Google LLC in the USA.

This processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of Vimeo's legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes.

Where legally required, we have obtained your consent for the processing of your data as described above, in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, deactivate this service in the "Cookie Consent Tool" provided on the website.

14.2 Use of YouTube videos

This website uses the YouTube embedding function to display and play videos from the provider "YouTube", which belongs to Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").

This uses enhanced privacy mode, which, according to the provider, only initiates the storage of user information when the video(s) are played. When embedded YouTube videos are played, the provider "YouTube" sets cookies to collect information about user behavior. According to YouTube, this information is used, among other things, to collect video statistics, improve user-friendliness, and prevent misuse. If you are logged into Google, your data will be directly associated with your account when you click on a video. If you do not want this association with your YouTube profile, you must log out before activating the button. Google stores your data (even for users who are not logged in) as usage profiles and analyzes them. This analysis is carried out, in particular, pursuant to Art. 6 Para. 1 lit. f GDPR, based on Google's legitimate interests in displaying personalized advertising, conducting market research, and/or designing its website to meet user needs. You have the right to object to the creation of these user profiles, and to exercise this right, you must contact YouTube. When using YouTube, personal data may also be transferred to the servers of Google LLC in the USA.
Regardless of whether the embedded videos are played, a connection to the Google network is established every time this website is accessed, which may trigger further data processing operations beyond our control.

Further information on data protection at “YouTube” can be found in the provider's privacy policy at: https://www.google.de/intl/de/policies/privacy

15) Online Marketing

15.1 Facebook Pixel for creating Custom Audiences with advanced data matching (with cookie consent tool)
Within our online service, the so-called "Facebook pixel" of the social network Facebook is used in the mode of extended data matching, which is operated by Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland ("Facebook").
Based on the user's explicit consent, when a user clicks on an advertisement we have placed on Facebook, the Facebook Pixel adds a parameter to the URL of our linked page. This URL parameter is then stored in the user's browser via a cookie set by our linked page itself. This cookie also collects specific customer data, such as the email address, which we collect on our website linked to the Facebook ad during processes like purchases, account logins, or registrations (extended matching). The Facebook Pixel then reads this cookie and transmits the data, including the specific customer data, to Facebook.
With the help of the Facebook pixel with advanced matching, Facebook can precisely identify visitors to our website as a target audience for displaying advertisements (so-called "Facebook Ads"). Accordingly, we use the Facebook pixel with advanced matching to ensure that the Facebook Ads we place are only shown to Facebook users who have demonstrated an interest in our website or who exhibit certain characteristics (e.g., interests in specific topics or products, determined based on the websites they visit) that we transmit to Facebook (so-called "Custom Audiences"). We also use the Facebook pixel with advanced matching to ensure that our Facebook Ads correspond to the potential interests of users and are not perceived as intrusive. Furthermore, we can evaluate the effectiveness of Facebook ads for statistical and market research purposes by tracking whether users were redirected to our website after clicking on a Facebook ad (so-called "conversion"). Compared to the standard version of Facebook Pixel, the enhanced matching feature helps us to better measure the effectiveness of our advertising campaigns by capturing more attributed conversions.
All transmitted data is stored and processed by Facebook, allowing a connection to the respective user profile and enabling Facebook to use the data for its own advertising purposes in accordance with the Facebook Data Policy (https://www.facebook.com/about/privacy/). This data may allow Facebook and its partners to display advertisements on and off Facebook.
These processing operations are carried out exclusively with the express consent given in accordance with Art. 6 para. 1 lit. a GDPR.
Consent to the use of the Facebook pixel may only be given by users who are older than 16 years of age. If you are younger, please ask your parent or guardian for permission.
The information generated by Facebook is generally transmitted to and stored on a Facebook server; this may also involve transmission to the servers of Facebook Inc. in the USA. You can revoke your consent at any time with effect for the future. To exercise your right of revocation, remove the checkmark next to the "Facebook Pixel" setting in the "Cookie Consent Tool" integrated on the website.

15.2 Google AdSense

This website uses Google AdSense, a web advertising service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google AdSense uses cookies, which are text files placed on your computer, to help the website analyze how users use the site. Google AdSense also uses web beacons (small, invisible graphics) to collect information. These web beacons allow simple actions, such as website traffic, to be recorded, collected, and analyzed. The information generated by the cookie and/or web beacon about your use of this website (including your IP address) is generally transmitted to and stored on a Google server. This may also involve transmission to the servers of Google LLC in the USA.

Google uses the information obtained in this way to analyze your usage patterns with regard to AdSense ads. The IP address transmitted by your browser as part of Google AdSense is not combined with other Google data. The information collected by Google may be transferred to third parties if required by law and/or if third parties process this data on Google's behalf.

The data processing described above is carried out in accordance with Article 6(1)(f) GDPR for the purpose of targeted advertising to the user by third-party advertisers, whose advertisements are displayed on this website based on the analyzed user behavior. This processing also serves our financial interest in exploiting the economic potential of our website through the paid display of personalized third-party advertising content.

You can find further information about Google's privacy policy at the following web address: https://www.google.de/policies/privacy/

You can permanently disable cookies for ad preferences by preventing them through a corresponding setting in your browser software, or you can download and install the browser plug-in available at the following link:
https://www.google.com/settings/ads/plugin?hl=de

Please note that certain features of this website may not be available or may be limited if you have disabled the use of cookies.

Where legally required, we have obtained your consent for the processing of your data as described above, in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please follow the instructions for submitting an objection as described above.

15.3 Use of Google Ads Conversion Tracking

This website uses the online advertising program "Google Ads" and, within the framework of Google Ads, the conversion tracking service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use Google Ads to draw attention to our attractive offers on external websites using advertising materials (so-called Google AdWords). Based on the data from the advertising campaigns, we can determine the success of individual advertising measures. Our aim is to show you advertising that is relevant to you, to make our website more interesting for you, and to ensure a fair calculation of the advertising costs incurred.

The conversion tracking cookie is set when a user clicks on a Google ad. Cookies are small text files that are stored on your device. These cookies typically expire after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Therefore, cookies cannot be tracked across the websites of different Google Ads customers. The information obtained using the conversion cookie is used to generate conversion statistics for Google Ads customers who have opted for conversion tracking. These customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that can personally identify users. If you do not wish to participate in tracking, you can block this by disabling the Google Conversion Tracking cookie in your internet browser under "User settings." You will then not be included in the conversion tracking statistics. We use Google Ads based on our legitimate interest in targeted advertising pursuant to Art. 6 para. 1 lit. f GDPR. The use of Google Ads may also involve the transfer of personal data to the servers of Google LLC in the USA.

You can find further information about Google's privacy policy at the following web address: https://www.google.de/policies/privacy/

You can permanently opt out of Google Ads conversion tracking by downloading and installing the browser plug-in available from Google at the following link:
https://www.google.com/settings/ads/plugin?hl=de

Please note that certain features of this website may not be available or may be limited if you have disabled the use of cookies.

15.4 LinkedIn Insight

This website uses the retargeting and conversion tool of LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland, which helps to display personalized advertisements to visitors of this website on the “LinkedIn” platform.
For this purpose, a cookie, a small text file that expires after 120 days, is placed on your device's browser when you visit our website. If the user visits certain pages of this website and is simultaneously logged into their LinkedIn account, a connection is established to LinkedIn's servers, enabling interest-based advertising to be displayed on the platform. At the same time, the cookie allows us to generate anonymous reports on the performance of ads on LinkedIn and information about website interaction, which are provided to us and LinkedIn.
Advertising and statistical reports will not be displayed if the user is not simultaneously logged into their LinkedIn account while visiting this website.
The information collected using the cookie never allows for the personal identification of the respective user.
The transfer of information is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in targeted advertising and the statistical evaluation of the success of product ads on LinkedIn and thus serves to optimize our online offer.

You can deactivate the LinkedIn Insight Tool and the display of interest-based advertising on LinkedIn by setting an opt-out cookie via the following link: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out

This opt-out cookie only works in this browser and only for this domain. If you delete your cookies in this browser, you will need to click the link above again.

You can find further information about LinkedIn's privacy policy at the following web address: https://www.linkedin.com/legal/privacy-policy#choices-oblig

Where legally required, we have obtained your consent for the processing of your data as described above, in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please follow the instructions for submitting an objection as described above.

15.5 Use of Affiliate Programs

- Amazon Associates Program (AmazonPartnerNet)
We participate in the "AmazonPartnerNet" affiliate program of Amazon EU Sarl, 38 avenue John F. Kennedy, L-1855 Luxembourg (hereinafter "Amazon"). In this context, we have placed advertisements on our website as links that lead to offers on various Amazon websites. Amazon uses cookies. These are small text files that are stored on your device to track the origin of orders generated via these links. Amazon can then recognize, among other things, that you clicked on the affiliate link on our website. This information is required for payment processing between us and Amazon. If the information also contains personal data, the processing described above is based on our legitimate financial interest in processing commission payments with Amazon in accordance with Art. 6 Para. 1 lit. f GDPR.
For more information about how Amazon uses your data, please see the Amazon.de Privacy Notice at https://www.amazon.de/gp/help/customer/display.html/ref=footer_privacy?ie=UTF8&nodeId=3312401
If you wish to block the analysis of user behavior via cookies, you can configure your browser to notify you when cookies are being set and allow you to decide whether to accept them individually, or to block cookies in certain cases or entirely. You can also deactivate interest-based ads on Amazon via the link https://www.amazon.de/gp/dra/info.
Where legally required, we have obtained your consent for the processing of your data as described above, in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please follow the instructions for submitting an objection as described above.
- eBay Partner Network
We participate in the affiliate program of eBay Partner Network, Inc., 2145 Hamilton Ave., San Jose, CA 95125, USA (hereinafter "EPN"). In this context, we have placed advertisements on our website as links that lead to offers on various eBay websites. EPN uses cookies. These are small text files that are stored on your device to track the origin of clicks, orders, etc., generated via these links. Among other things, EPN can recognize that you clicked on the affiliate link on this website. This information is required for payment processing between us and eBay. If the information also contains personal data, the processing described is based on our legitimate financial interest in processing commission payments with eBay in accordance with Art. 6 Para. 1 lit. f GDPR.
Further information on data usage by EPN can be found in the company's privacy policy: https://partnernetwork.ebay.com/page/network-agreement#privacy-notice
If you wish to block the analysis of user behavior via cookies, you can configure your browser to inform you about the setting of cookies and decide individually whether to accept them, or to exclude the acceptance of cookies in certain cases or in general.
Where legally required, we have obtained your consent for the processing of your data as described above, in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please follow the instructions for submitting an objection as described above.

16) Web analytics services

16.1 Google (Universal) Analytics with Google Signals
This website uses Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google (Universal) Analytics uses "cookies," which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your truncated IP address) will generally be transmitted to and stored by Google on servers in the United States.
This website uses Google (Universal) Analytics exclusively with the extension "_anonymizeIp()", which ensures anonymization of the IP address by shortening it and prevents direct identification of individuals. With this extension, your IP address is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before being transmitted. Only in exceptional cases will the full IP address be transmitted to a Google LLC server in the USA and shortened there.
On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide us with other services relating to website activity and internet usage. The IP address transmitted by your browser as part of Google (Universal) Analytics will not be merged with other Google data.
Google Analytics offers a special feature called "demographics," which allows for the creation of statistics about the age, gender, and interests of website visitors based on an analysis of interest-based advertising and third-party information. This enables the definition and differentiation of website user groups for the purpose of targeted marketing efforts. However, data collected via "demographics" cannot be attributed to any specific individual.
All processing described above, in particular the setting of Google Analytics cookies for reading information on your device, will only be carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, Google Analytics will not be used during your visit to our website.
You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service in the "Cookie Consent Tool" provided on the website. We have concluded a data processing agreement with Google for the use of Google Analytics, which obligates Google to protect the data of our website visitors and not to disclose it to third parties. For the transfer of data from the EU to the USA, Google relies on so-called standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection in the USA.
Further information about Google (Universal) Analytics can be found here: https://policies.google.com/privacy?hl=de&gl=de
This website uses Google Signals as an extension of Google Analytics. Google Signals allows us to have Google generate cross-device reports (so-called "cross-device tracking"). If you have activated "personalized ads" in your Google account settings and have linked your internet-enabled devices to your Google account, Google can analyze user behavior across devices and create database models based on this analysis, provided you have given your consent to the use of Google Analytics in accordance with Art. 6 Para. 1 lit. a GDPR. This analysis takes into account the logins and device types of all website visitors who were logged into a Google account and completed a conversion. The data shows, among other things, on which device you first clicked on an ad and on which device the corresponding conversion took place. We do not receive any personal data from Google in this process, but only statistics generated based on Google Signals. You have the option to deactivate the "personalized ads" function in your Google account settings and thus disable cross-device analysis. Please follow the instructions on this page: https://support.google.com/ads/answer/2662922?hl=de
Further information about Google Signals can be found here: https://support.google.com/analytics/answer/7532985?hl=de

16.2 Hotjar (hotjar Ltd.)

This website uses the web analytics service Hotjar provided by Hotjar Ltd. Hotjar Ltd. is a European company based in Malta (Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe Tel.: +1 (855) 464-6788).
This tool allows us to track user movements on websites where Hotjar is used (so-called heatmaps). For example, we can see how far users scroll and which buttons they click and how often. Furthermore, the tool allows us to gather feedback directly from website users. This provides us with valuable information to make our websites even faster and more user-friendly. The above analysis is based on our legitimate interests in optimization and marketing purposes and the user-friendly design of our website in accordance with Art. 6 Para. 1 lit. f GDPR. We pay particular attention to the protection of your personal data when using this tool. We can only track which buttons you click and how far you scroll. Areas of the websites where personal data of you or third parties is displayed are automatically hidden by Hotjar and are therefore never visible.

Hotjar offers every user the option to prevent the Hotjar tool from being used by setting a "Do Not Track" header, thus preventing any data about their visit to the respective website from being recorded. This setting is supported by all common browsers in their current versions. Your browser sends a request to Hotjar to disable tracking for that user. If you use our website with different browsers/computers, you must set up the "Do Not Track" header separately for each browser/computer.
Detailed instructions with information specific to your browser can be found at: https://www.hotjar.com/opt-out
Further information about Hotjar Ltd. and the Hotjar tool can be found at: https://www.hotjar.com
The privacy policy of Hotjar Ltd. can be found at: https://www.hotjar.com/privacy

Where legally required, we have obtained your consent for the processing of your data as described above, in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please follow the instructions for submitting an objection as described above.

17) Retargeting/ Remarketing/ Referral Advertising

Bing Ads (Microsoft Corporation)
This website uses the conversion tracking technology "Bing Ads" from Microsoft (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA). Microsoft Bing Ads places a cookie on your computer if you have reached our website via a Microsoft Bing ad. Cookies are small text files that are stored on your device. These cookies expire after 180 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Microsoft and we can recognize that the user clicked on the ad and was redirected to this page (conversion page). If personal data is processed in this context, this is done in accordance with Article 6 Paragraph 1 Letter f GDPR based on our legitimate interest in effective marketing.
The information collected using the conversion cookie is used to generate conversion statistics, i.e., to record how many users reach a conversion page after clicking on an ad. This tells us the total number of users who clicked on our ad and were redirected to a page with a conversion tracking tag. However, we do not receive any information that can personally identify users. If you do not wish to participate in tracking, you can opt out by disabling the Bing Ads conversion tracking cookie in your browser's user settings. You will then not be included in the conversion tracking statistics. Alternatively, you can use the opt-out page for EU consumers: http://www.youronlinechoices.com/de/praferenzmanagement/
Check if advertising cookies from Microsoft are set in your browser and disable them.
You can find further information about Microsoft Bing Ads' privacy policy at the following web address: https://privacy.microsoft.com/de-de/privacystatement
Where legally required, we have obtained your consent for the processing of your data as described above, in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please follow the instructions for submitting an objection as described above.

Bing Ads (Microsoft Corporation) Universal Event Tracking
This website uses the Universal Event Tracking of the conversion tracking technology “Bing Ads” from Microsoft (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA).
For the use of Universal Event Tracking, a tag is embedded on every page of our website that interacts with the conversion cookie set by Microsoft Bing Ads. This interaction makes user behavior on our website traceable and sends the collected information to Microsoft Bing Ads. The purpose of this is to statistically record and analyze certain predefined goals, such as purchases or leads, in order to better tailor the targeting and content of our offers to user interests. The tags are never used to personally identify users.
If the transmission of information about user behavior to Microsoft Bing Ads includes personal user data, this is done in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in the statistical evaluation of the success of product advertisements in Microsoft Bing Ads and the purchasing behavior of users, and thus serves to optimize our online offering.
If you do not wish to participate in tracking, you can opt out by disabling the Bing Ads conversion tracking cookie in your browser's user settings. You will then not be included in the conversion tracking statistics. Alternatively, you can use the opt-out page for EU consumers: http://www.youronlinechoices.com/de/praferenzmanagement/
Check if advertising cookies from Microsoft are set in your browser and disable them.
You can find further information about Microsoft Bing Ads' privacy policy at the following web address: https://privacy.microsoft.com/de-de/privacystatement
Where legally required, we have obtained your consent for the processing of your data as described above, in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please follow the instructions for submitting an objection as described above.

Google Ads Remarketing
Our website uses the functions of Google Ads Remarketing to advertise this website in Google search results and on third-party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). For this purpose, Google places a cookie in your browser, which automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you have visited. This processing is based on our legitimate interest in the optimal marketing of our website pursuant to Art. 6 para. 1 lit. f GDPR.
Further data processing only takes place if you have consented to Google linking your internet and app browsing history to your Google account and using information from your Google account to personalize ads you see on the web. If you are logged into Google during your visit to our website, Google will use your data together with Google Analytics data to create and define target audience lists for cross-device remarketing. For this purpose, your personal data is temporarily linked by Google with Google Analytics data to create target audiences. When using Google Ads Remarketing, personal data may also be transferred to the servers of Google LLC in the USA.
You can permanently opt out of Google Ads Remarketing setting cookies by downloading and installing the browser plug-in from Google available at the following link:
https://www.google.com/settings/ads/onweb/
Further information and the privacy policy regarding advertising and Google can be found here:
https://www.google.com/policies/technologies/ads/
Where legally required, we have obtained your consent for the processing of your data as described above, in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, deactivate this service in the "cookie consent tool" provided on the website or, alternatively, follow the instructions for objecting as described above.

Pinterest retargeting pixel
This website uses a pixel (Pinterest tag) from Pinterest Europe Ltd. (Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland (“Pinterest”) is integrated. Using the pixel, information about the browsing behavior of website visitors can be collected, stored, and analyzed in pseudonymized form. If personal data is also processed in this context, this is done on the basis of our legitimate interest in displaying personalized advertising pursuant to Art. 6 para. 1 lit. f GDPR. The information can be associated with the user's identity using other information that Pinterest has stored about the user, for example, due to their ownership of an account on the social network “Pinterest”. Pinterest uses an algorithm to analyze browsing behavior and can then display targeted product recommendations as personalized advertising banners on the user's Pinterest account. Pinterest can also combine the information collected via the pixel with other information that Pinterest has collected from other websites and/or in connection with the use of the social network “Pinterest”, thus creating pseudonymized user profiles. Under no circumstances, however, can the collected information be used to personally identify visitors to this website.
Where legally required, we have obtained your consent for the processing of your data as described above, in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future by deactivating pixel tracking in the "Cookie Consent Tool" integrated on this website.
Data collected via the pixel may be transferred to servers of Pinterest Inc. in the USA. Further information on data protection at Pinterest Europe Limited can be found here: https://policy.pinterest.com/de/privacy-policy

Pinterest tag conversion tracking
This website uses the conversion tracking technology “Pinterest Tag” from Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland (“Pinterest”).
If you accessed our website via a Pinterest pin, we will place a cookie on your computer that interacts with a Pinterest "tag" (a JavaScript code) that is also implemented on our site. Cookies are small text files that are stored on your device. These cookies expire after 180 days and are not used for personal identification.
If a user is redirected from a Pinterest pin to pages on this website and the cookie has not yet expired, the tag records and tracks certain user actions that we have predefined (e.g., completed transactions, leads, website searches, product page views). When such an action is performed, your browser sends an HTTP request from the cookie to Pinterest's server via the Pinterest tag, transmitting certain information about the action (including the type of action, time, and browser type of the device).
This transmission allows Pinterest to create statistics about user behavior on our website after being redirected from a Pinterest Pin, which we use to optimize our offering.
If personal user data is processed in this context, this is done in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in the statistical evaluation of the success of product ads on Pinterest and the purchasing behavior of users, and thus serves to optimize our online offer.
However, we do not receive any information that could personally identify users.
If you do not wish to participate in tracking, you can opt out by disabling the Pinterest Conversion Tracking cookie in your browser's user settings. You will then not be included in the conversion tracking statistics. Alternatively, you can use the opt-out page for EU consumers: http://www.youronlinechoices.com/de/praferenzmanagement/
Check if advertising cookies from Microsoft are set in your browser and disable them.
You can find further information about Pinterest's privacy policy at the following web address: https://policy.pinterest.com/de/privacy-policy
Where legally required, we have obtained your consent for the processing of your data as described above, in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please follow the instructions for submitting an objection as described above.

18) Tools and other items

18.1 iSenseLabs
This website uses the cookie consent tool “iSenseLabs” from iSense LLC, 855 Maude Avemountain View, CA, 94043-4021, USA (“iSenseLabs”) to obtain effective user consent for cookies and cookie-based applications that require consent.
By integrating a corresponding JavaScript code, a banner is displayed to users when they visit the page, allowing them to grant consent for specific cookies and/or cookie-based applications by ticking a box. Using this tool, all cookies/services requiring consent are only loaded after the user has granted their consent by ticking the corresponding boxes. This ensures that such cookies are only placed on the user's device if consent has been given.
This tool uses technically necessary cookies to save your cookie preferences. No personal user data is processed in this process.

18.2 - Google Web Fonts
This website uses web fonts provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google") for the consistent display of fonts. When you access a page, your browser loads the required web fonts into its browser cache to display texts and fonts correctly.
For this purpose, the browser you are using must connect to Google's servers. This may also involve the transfer of personal data to the servers of Google LLC in the USA. In this way, Google learns that our website was accessed via your IP address. The use of Google Web Fonts is in the interest of a uniform and appealing presentation of our online services. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. If your browser does not support web fonts, a standard font from your computer will be used.
Further information about Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google's privacy policy: https://www.google.com/policies/privacy/

18.3 Google reCAPTCHA

This website also uses the reCAPTCHA function of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). This function primarily serves to distinguish whether an entry is made by a natural person or is being misused through automated processing. The service involves sending the IP address and, if applicable, other data required by Google for the reCAPTCHA service to Google, and is carried out in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of our legitimate interest in establishing individual accountability on the internet and preventing misuse and spam. When using Google reCAPTCHA, personal data may also be transferred to the servers of Google LLC in the USA.

Further information about Google reCAPTCHA and Google's privacy policy can be found at: https://www.google.com/intl/de/policies/privacy/

Where legally required, we have obtained your consent for the processing of your data as described above, in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please follow the instructions for submitting an objection as described above.

18.4 Google Customer Reviews (formerly Google Certified Shops)

We work with Google as part of the "Google Customer Reviews" program. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). This program allows us to collect customer reviews from users of our website. After making a purchase on our website, you will be asked if you would like to participate in an email survey from Google. If you give your consent in accordance with Art. 6 para. 1 lit. a GDPR, we will transmit your email address to Google. You will receive an email from Google Customer Reviews asking you to rate your shopping experience on our website. Your rating will then be aggregated with our other ratings and displayed in our Google Customer Reviews logo and in our Merchant Center dashboard. Your rating will also be used for Google Seller Ratings. As part of using Google Customer Reviews, personal data may also be transferred to the servers of Google LLC in the USA.

You can withdraw your consent at any time by sending a message to the data controller or to Google.

Further information on Google's data protection practices in connection with the Google Customer Reviews program can be found at the following link: https://support.google.com/merchants/answer/7188525?hl=de

Further information on Google Seller Ratings privacy policy can be found at this link: https://support.google.com/google-ads/answer/2375474

18.5 Applications for job postings via email

On our website, we list currently vacant positions in a separate section, for which interested parties can apply by email to the provided contact address.

Inclusion in the application process requires that applicants provide us with all personal data necessary for a sound and informed assessment and selection along with their application via email.
The required information includes general personal details (name, address, telephone or email contact information) as well as performance-related documentation demonstrating the qualifications necessary for the position. Health-related information may also be required, as it must be given special consideration under labor and social security law in the interest of the applicant's social protection.

The specific components that an application must contain to be considered, and the form in which these components must be submitted via email, can be found in the respective job posting.

Upon receipt of your application submitted using the provided email address, we will store your application data and evaluate it solely for the purpose of processing your application. For any follow-up questions that may arise during the processing process, we will, at our discretion, use either the email address or telephone number provided by the applicant with their application.

The legal basis for this processing, including contacting you for follow-up questions, is generally Art. 6 para. 1 lit. b GDPR (for processing in Germany in conjunction with § 26 para. 1 BDSG), in which the application process is considered to be the initiation of an employment contract.

Insofar as special categories of personal data within the meaning of Art. 9 para. 1 GDPR (e.g. health data such as information about severe disability) are requested from applicants during the application process, the processing is carried out in accordance with Art. 9 para. 2 lit. b GDPR so that we can exercise the rights arising from employment law and the law of social security and social protection and comply with our obligations in this regard.

Alternatively or cumulatively, the processing of special categories of data may also be based on Article 9(1)(h) GDPR if it is carried out for the purposes of preventive or occupational medicine, for the assessment of the applicant's fitness for work, for medical diagnosis, for the provision of health or social care or treatment or for the management of health or social care systems and services.

If the applicant is not selected during the evaluation process described above, or if an applicant withdraws their application prematurely, their data transmitted by email, as well as all electronic correspondence, including the original application email, will be deleted no later than six months after notification. This period is based on our legitimate interest in being able to answer any follow-up questions regarding the application and, if necessary, to comply with our obligations to provide evidence under the regulations on equal treatment of applicants.

In the event of a successful application, the data provided will be further processed on the basis of Art. 6 para. 1 lit. b GDPR (in the case of processing in Germany in conjunction with § 26 para. 1 BDSG) for the purposes of carrying out the employment relationship.

18.6 - Google Maps
On our website, we use Google Maps (API) from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). Google Maps is a web service for displaying interactive maps to visually represent geographical information. Using this service allows us to show you our location and makes it easier for you to find directions.
When you access pages on our website that include a Google Maps map, information about your use of our website (such as your IP address) is transmitted to and stored on Google servers. This may also involve transmission to the servers of Google LLC in the USA. This occurs regardless of whether you have a Google account and are logged in. If you are logged into Google, your data will be directly associated with your account. If you do not want this association with your Google profile, you must log out before activating the button. Google stores your data (even for users who are not logged in) as usage profiles and analyzes them. The collection, storage, and analysis of this data are carried out in accordance with Article 6 Paragraph 1 Letter f of the GDPR, based on Google's legitimate interest in displaying personalized advertising, conducting market research, and/or designing Google websites to meet user needs. You have the right to object to the creation of these user profiles, and you must contact Google to exercise this right. If you do not agree to the future transfer of your data to Google in connection with the use of Google Maps, you can also completely deactivate the Google Maps web service by disabling JavaScript in your browser. Google Maps, and therefore the map display on this website, will then be unavailable.
You can view Google's terms of service at https://www.google.de/intl/de/policies/terms/regional.html, and the additional terms of service for Google Maps at https://www.google.com/intl/de_US/help/terms_maps.html
Detailed information on data protection in connection with the use of Google Maps can be found on Google's website ("Google Privacy Policy"): https://www.google.de/intl/de/policies/privacy/
Where legally required, we have obtained your consent for the processing of your data as described above, in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please follow the instructions for submitting an objection as described above.

18.7 Shopsync for Shopify

This website uses the Shopify app “Shopsync” by ShopSync LLC, PO Box 252, Jefferson City, TN 37760, USA.
ShopSync synchronizes the newsletter service "Mailchimp" with our Shopify account so that, on the one hand, updates in Mailchimp email lists (such as a newsletter recipient opting out) are automatically stored on Shopify, and on the other hand, new contact details generated through contracts concluded on Shopify are automatically transferred to Mailchimp's email lists.

In the first case, data processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in the effective and system-wide maintenance of the files of advertising recipients and the efficient observance of legally significant status changes.

In the second case, only on the basis of the user's explicit consent in accordance with Art. 6 para. 1 lit. a GDPR, after a contract has been concluded on Shopify, will ShopSync transfer the user's first and last name, address and email address together with transaction-related information (purchase amount, time and date of purchase) to Mailchimp for inclusion in the Mailchimp list.

Data transferred in this way is not stored or retained by ShopSync after synchronization. All information synchronized between Shopify and Mailchimp is transmitted using SSL (Secure Socket Layer) technology, and all transmitted information remains encrypted during the synchronization process.

The synchronization process requires the transfer of information via a secure connection to servers hosted by Amazon Web Services in the USA.

Further information regarding data protection for ShopSync can be found here: https://shopsync.io/privacy-policy

18.8 - Google Meet
We use the service “Google Meet” provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (hereinafter “Google Meet”) to conduct online meetings, video conferences and/or webinars.
When using Google Meet, various types of data are processed. The scope of the data processed depends on what information you provide before or during your participation in an online meeting, video conference, or webinar. When using Google Meet, data from participants is processed and stored on Google's servers. This data may include, in particular, your registration information (name, email address, phone number (optional), and password) and meeting data (topic, participant IP address, device information, description (optional)). Furthermore, visual and audio contributions from participants, as well as voice input in chats, may be processed. This may also involve the transfer of data to the servers of Google LLC in the USA.
When processing personal data that is necessary for the performance of a contract with you (this also applies to processing operations necessary for carrying out pre-contractual measures), Article 6(1)(b) GDPR serves as the legal basis. If you have given us your consent to the processing of your data, the processing is based on Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future.
Furthermore, the legal basis for data processing when conducting online meetings, video conferences, or webinars is our legitimate interest, pursuant to Article 6(1)(f) GDPR, in the effective conduct of the online meeting, webinar, or video conference. Further information on data usage by Google Meet can be found in Google's privacy policy at https://www.google.de/policies/privacy/
- Zoom
We use the service “Zoom” provided by Zoom Video Communications Inc., 55 Almaden Blvd, Suite 600, San Jose, CA 95113, USA (hereinafter “Zoom”) to conduct online meetings, video conferences and/or webinars.
When using Zoom, various types of data are processed. The scope of this data depends on what information you provide before or during your participation in an online meeting, video conference, or webinar. When using Zoom, data from participants is processed and stored on Zoom's servers. This data may include your login information (name, email address, phone number (optional), and password) and meeting data (topic, participant IP address, device information, description (optional)). Furthermore, visual and audio contributions from participants, as well as voice input in chats, may be processed.
When processing personal data that is necessary for the performance of a contract with you (this also applies to processing operations necessary for carrying out pre-contractual measures), Article 6(1)(b) GDPR serves as the legal basis. If you have given us your consent to the processing of your data, the processing is based on Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future.
Furthermore, the legal basis for data processing when conducting online meetings, video conferences, or webinars is our legitimate interest, pursuant to Article 6(1)(f) GDPR, in the effective conduct of the online meeting, webinar, or video conference. Further information on data usage by Zoom can be found in Zoom's privacy policy at https://zoom.us/docs/de-de/privacy-and-legal.html

19) Rights of the person concerned

19.1 The applicable data protection law grants you comprehensive rights as a data subject (rights of access and intervention) vis-à-vis the controller with regard to the processing of your personal data, about which we inform you below:

Right of access pursuant to Article 15 GDPR: You have, in particular, the right to information about your personal data processed by us, the purposes of the processing, the categories of personal data processed, the recipients or categories of recipients to whom your data have been or will be disclosed, the planned storage period or the criteria for determining the storage period, the existence of a right to rectification, erasure, restriction of processing, objection to processing, lodging a complaint with a supervisory authority, the origin of your data if they were not collected from you by us, the existence of automated decision-making, including profiling, and, where applicable, meaningful information about the logic involved and the significance and the envisaged consequences of such processing for you, as well as your right to be informed of the safeguards pursuant to Article 46 GDPR relating to the transfer of your data to third countries;
Right to rectification pursuant to Art. 16 GDPR: You have the right to immediate rectification of inaccurate data concerning you and/or completion of incomplete data stored with us;
Right to erasure pursuant to Article 17 GDPR: You have the right to request the erasure of your personal data if the conditions of Article 17(1) GDPR are met. However, this right does not exist, in particular, if the processing is necessary for exercising the right of freedom of expression and information, for compliance with a legal obligation, for reasons of public interest, or for the establishment, exercise, or defense of legal claims.
Right to restriction of processing pursuant to Article 18 GDPR: You have the right to request the restriction of the processing of your personal data as long as the accuracy of your data, which you have contested, is being verified; if you object to the erasure of your data due to unlawful data processing and instead request the restriction of the processing of your data; if you need your data for the establishment, exercise or defence of legal claims after we no longer need this data for the purposes for which it was collected; or if you have objected to processing on grounds relating to your particular situation, pending the verification whether our legitimate grounds override yours.
Right to information pursuant to Article 19 GDPR: If you have asserted your right to rectification, erasure, or restriction of processing against the controller, the controller is obligated to inform all recipients to whom your personal data has been disclosed of this rectification, erasure, or restriction of processing, unless this proves impossible or involves disproportionate effort. You have the right to be informed about these recipients.
Right to data portability pursuant to Art. 20 GDPR: You have the right to receive your personal data which you have provided to us in a structured, commonly used and machine-readable format or to request its transmission to another controller, insofar as this is technically feasible;
Right to withdraw consent pursuant to Article 7(3) GDPR: You have the right to withdraw your consent to the processing of your data at any time with effect for the future. In the event of withdrawal, we will delete the data concerned immediately, unless further processing is permitted by another legal basis that does not require consent. The withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.
Right to lodge a complaint pursuant to Article 77 GDPR: If you believe that the processing of your personal data infringes the GDPR, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, your place of work or the place of the alleged infringement, without prejudice to any other administrative or judicial remedy.

19.2 Right of objection

If we process your personal data based on our overriding legitimate interest as part of a balancing of interests, you have the right to object to this processing at any time, on grounds relating to your particular situation, with effect for the future.
If you exercise your right to object, we will cease processing the data in question. However, further processing remains possible if we can demonstrate compelling legitimate grounds for the processing which override your interests, fundamental rights and freedoms, or if the processing serves the purpose of establishing, exercising or defending legal claims.

If we process your personal data for direct marketing purposes, you have the right to object at any time to the processing of your personal data for such marketing. You can exercise your right to object as described above.

If you exercise your right to object, we will cease processing the data in question for direct marketing purposes.

20) Duration of storage of personal data

The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and – if applicable – additionally by the respective statutory retention period (e.g. commercial and tax law retention periods).

When processing personal data on the basis of explicit consent pursuant to Art. 6 para. 1 lit. a GDPR, this data will be stored until the data subject withdraws his or her consent.

If statutory retention periods exist for data processed in the context of contractual or quasi-contractual obligations on the basis of Art. 6 para. 1 lit. b GDPR, this data will be routinely deleted after the expiry of the retention periods, provided that it is no longer required for the performance of a contract or for initiating a contract and/or we no longer have a legitimate interest in its continued storage.

When processing personal data on the basis of Article 6(1)(f) GDPR, this data will be stored until the data subject exercises their right to object pursuant to Article 21(1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or the processing serves the purpose of establishing, exercising or defending legal claims.

When processing personal data for direct marketing purposes on the basis of Art. 6 para. 1 lit. f GDPR, this data will be stored until the data subject exercises his or her right to object pursuant to Art. 21 para. 2 GDPR.

Unless otherwise stated in the other information in this declaration regarding specific processing situations, stored personal data will be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.

Data protection

Privacy Policy

1) Information on the collection of personal data and contact details of the data controller

2) Data collection when visiting our website

3) Hosting

4) Cookies

5) Making contact

6) Online appointment booking

7) Data processing when opening a customer account and for contract processing

8) Use of single sign-on methods

9) Comment function

10) Use of customer data for direct marketing

11) Data processing for order processing

12) Contacting us to send a review reminder

13) Use of social media: Social plugins

14) Use of social media: Videos

15) Online Marketing

16) Web analytics services

17) Retargeting/ Remarketing/ Referral Advertising

18) Tools and other items

19) Rights of the person concerned

20) Duration of storage of personal data